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Squarespace Designer & Marketing Blog

 

Actionable Squarespace website design tips and marketing advice for Building Construction & Design Firms.

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Fine Arts and Residential Remodeling, Meet Contractor Peter Wyckoff
Fine Arts and Residential Remodeling, Meet Contractor Peter Wyckoff

Residential contractor Peter Wyckoff draws upon his experience in set design. It Inspires the old house renovation done by his firm

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Michael ConwayFebruary 22, 2014Comment
How To Make Drip Marketing Campaigns "Good to the Last Drop"
How To Make Drip Marketing Campaigns "Good to the Last Drop"

"Post and Boast Emails" are not a good way to convince a prospect to use your services. Learn how drip marketing email campaigns work.

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Marketing AutomationMichael ConwayFebruary 12, 2014Comment
How To Get Found Online With SEO, Keywords and Website Copywriting
How To Get Found Online With SEO, Keywords and Website Copywriting

High-quality, keyword-rich copywriting will maximize your chance of success when your content is evaluated by search engine algorithms.

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Content MarketingMichael ConwayFebruary 7, 2014Comment
Designer Discourse: Lucy Dearborn of Lucia Design and Lighting
Designer Discourse: Lucy Dearborn of Lucia Design and Lighting

Read about Lucy Dearborn and view the products of Lucia Design and Lighting

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Michael ConwayFebruary 5, 2014Comment
Squarespace Let's Architects Craft Beautiful, Effective Websites
Squarespace Let's Architects Craft Beautiful, Effective Websites

Currently, there are 74,652,825 WordPress websites and an estimated 30,000 of them are hacked daily. Squarespace is a better, easier solution.

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Website DesignMichael ConwayJanuary 28, 2014Squarespace WebsitesComment
Using Houzz to Sell Residential Design-Build Services
Using Houzz to Sell Residential Design-Build Services

Houzz is a complete platform for all things home remodeling, building, and design, connecting consumers. Learn how to use Houzz effectively.

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Houzz Pro+Michael ConwayJanuary 23, 2014Comment
Why You Need To Build a Mobile or Responsive Design Website
Why You Need To Build a Mobile or Responsive Design Website

Mobile website browsers are typically under 50, well-educated and earn a higher than average annual income. A responsive design website is a must.

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Michael ConwayJanuary 20, 2014Comment
How Residential Builders Attract Construction Clients with Facebook
How Residential Builders Attract Construction Clients with Facebook

How Design-build contractors can use Facebook for lead generation and attract new construction and home remodel clients.

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Content MarketingMichael ConwayJanuary 13, 2014Comment
Marketing Trends Interior Design Firms Need To Know To Close Sales
Marketing Trends Interior Design Firms Need To Know To Close Sales

The following list will illustrate marketing trends every interior designer should be using to increase sales. 

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Content MarketingMichael ConwayJanuary 10, 2014Comment
Selling Architectural Services to GenX/Y on Social Media
Selling Architectural Services to GenX/Y on Social Media

Selling residential architectural services to Gen X and Gen Y means reaching them online - get a mobile website and be social on Houzz

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Website DesignMichael ConwayJanuary 6, 2014Comment
Drive 5X The Traffic To Your Website | Blogging for Lead Generation
Drive 5X The Traffic To Your Website | Blogging for Lead Generation

Writing blog articles will provide you something more substantial than "what you had for breakfast" to put on your social media channels.

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Content MarketingMichael ConwayDecember 30, 2013Comment
A Marketing Plan For Interior Designers in 11 Simple Steps
A Marketing Plan For Interior Designers in 11 Simple Steps

11 simple, but essential, steps for marketing your interior design firm, increasing sales and attracting better clients

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Content Marketing, Website DesignMichael ConwayDecember 22, 2013Comment
How To Improve Business Blogging with Marketing Analytics
How To Improve Business Blogging with Marketing Analytics

In the span of two years, one of our clients went from approximately 1000 website visitors to 22,000 visitors per month. Here's how.

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Content MarketingMichael ConwayDecember 13, 2013Comment
5 Steps to Great Keywords and On Page SEO for Interior Designers
5 Steps to Great Keywords and On Page SEO for Interior Designers

Keywords are typed into search engines when prospects research services. Learn our keyword strategy for interior design websites and attract better clients.

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Michael ConwayDecember 9, 2013Comment
Top Ideas For Growing Construction Firm Revenue Through Marketing
Top Ideas For Growing Construction Firm Revenue Through Marketing

Marketing automation is a system that contains the analysis contractors need to ensure your marketing dollar does not go wasted.

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Content Marketing, Marketing AutomationMichael ConwayDecember 5, 2013Comment
Place Branding: How The Movie 42'nd Street Defined NYC in 1930'S
Place Branding: How The Movie 42'nd Street Defined NYC in 1930'S

Whether it’s the Broadway lights and showgirls or its edgier side, when thinking of Times Square, many people think of 42'nd Street

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Content MarketingMichael ConwayDecember 2, 2013Comment
Destination Marketing Tips | Drinking in Vermont's Brew Trail
Destination Marketing Tips | Drinking in Vermont's Brew Trail

People want experiences. They want to visit a destination that has something enticing and special to offer. Place branding promotes this.

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Michael ConwayNovember 25, 2013Comment
Lead Nurturing Is Like Falling In Love! A Marketing Analogy
Lead Nurturing Is Like Falling In Love! A Marketing Analogy

Like communication and attention in a good relationship, lead generation takes nurturing and understanding a clients’ buying process.

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Marketing AutomationMichael ConwayNovember 20, 2013Comment
16 Marketing Statistics That Show Where Buyers Spend Time and Money
16 Marketing Statistics That Show Where Buyers Spend Time and Money

Online marketing information from the world's best sources, including Forrester Research, Direct Marketing Association, Marketing Sherpa, Gartner Research, Jupiter Research and others.

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Content Marketing, Marketing AutomationMichael ConwayNovember 15, 2013Comment
Why Do Architects Think Social Media Marketing Is Wasting Time?
Why Do Architects Think Social Media Marketing Is Wasting Time?

Social media is an important part of marketing. Architects need to embrace the multiplying effect of promoting their work socially

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Content MarketingMichael ConwayNovember 10, 2013Comment
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