Setting up a Google+ business page is simple. Here's a step by step guide on how any business can set up a Google+ page.

Social Media MarketingMichael ConwayMarch 8, 2012Comment

Anthony Bourdain and a Rock Star Approach To Place Branding

People travel to experience the true identity of a distant place. What we can learn from Anthony Bourdain's approach to place branding.

Content MarketingMichael ConwayFebruary 28, 2012Comment

How To Use Social Media To Promote New Construction Dedications

Groundbreaking ceremonies, ribbon cutting and building dedications have traditionally been promoted using public relations. Here's a better way.

Event MarketingMichael ConwayFebruary 17, 2012Comment

How Sales and Marketing Alignment Is Like Chocolate and Peanut Butter

Miscommunication between sales and marketing can slow your company’s growth. Businesses with a good relationship saw an average sales growth of 20%.

Marketing AutomationMichael ConwayFebruary 6, 2012Comment

How Closed Loop Marketing Helps Sell Homes

A closed loop marketing system allows businesses to ascertain where in the process a sales may not be converting. Learn the are four stages.

Marketing AutomationMichael ConwayJanuary 28, 2012Comment

Blogging About Golf Club Amenities Promotes Real Estate Sales

A regularly updated blog is a fantastic way in which real estate agents can generate sales of country club properties.

Content MarketingMichael ConwayJanuary 16, 2012Comment

SEO, Google Hummingbird and Conversational Search Algorithm

So what exactly is Google Hummingbird and how does it effect search engine optimization on my website?

Content MarketingMichael ConwayJanuary 5, 2012Comment

Blogging to Convey a Sense of Place

Business blogging can significantly create the imagery that can help a company establish a sense of place

Michael ConwayDecember 26, 2011Comment

What Does An Architect Cost And How Do They Determine Fees?

A professional architect is well worth the price but what does a good residential or small commercial architect cost and how do they determine what to charge?

Michael ConwayDecember 12, 2011Comment

The Difference Between A Public Relations Firm and an Advertising Agency

What are the differences between public relations and advertising agencies? The differences may be significant if you are looking to spend a considerable amount of money to promote your business.

AdvertisingMichael ConwayDecember 2, 2011Comment